Published On: Thu, Sep 28th, 2017

P&G Hand Picked Tia Mowry to Lead New Promotional Initiatives


P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. This year sources told team HONEY P&G hand picked Actress Tia Mowry to lead Dawn® Initiatives as P&G partnered with the town of Lambertville, NJ to showcase just how much one 21.6oz bottle of Dawn® can do.

“Dawn believes that great things happen around the dinner table, which made Tia Mowry a great choice for this initiative. We are excited to partner with Lambertville to give this town a chance to connect around one LONG dinner table,” said Chris Laird, Dawn Brand Director.

“I use Dawn in my home for all sorts of tough cleans,” said Tia Mowry. “I’m always creating new recipes, and as a mom, I go through a ton of dishes. I need something that will do the job quickly, effectively, and not have me running back-and-forth to the store. I love Dawn and its long-lasting formula and proven grease-fighting power.”

Source: P&G

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