Published On: Fri, Apr 14th, 2017

Gwyneth Paltrow’s Goop Expands Into Vitamins

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Gwyneth Paltrow’s authoritative lifestyle brand Goop is no longer selling only fashion, beauty and fragrances under its name — they’ve debuted a collection called Goop Wellness, comprising four vitamin regimens aimed at women. The actress and wellness trailblazer, along with the Goop team, hand-selected four doctors to design the antioxidant-, adaptogen- and nutrient-packed goods, which launch Thursday.

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