Published On: Thu, Dec 15th, 2016

AMEX Taps Pharrell Williams as New Creative Director

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Pharrell Williams, musician, producer, CFDA-anointed style icon, fashion designer and occasional Chanel model for Karl Lagerfeld, has been appointed creative director of American Express’ Platinum Card.
American Express revealed the news this morning, saying that as creative director Williams would bring “his creative vision and style to inspire and guide the global experiences, access and services that the Platinum Card is renowned for providing.” The partnership includes Williams’ guidance on experiences and events and to inspire new cutting-edge collaborations and partnerships that meet the needs of the ever-changing premium consumer lifestyle.

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